Why Work With Me

Hi! I’m Yoko, a marketing strategist, content creator, and lifelong nerd at heart. I’ve spent the last decade helping brands tell better stories and connect with the people who love them most.

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My career has taken me through some of the most beloved companies in pop culture, including Funko, Super7, and RockLove Jewelry, where I oversaw marketing, social media, and community building. I’ve led launches, built content strategies from scratch, partnered with creators, and developed campaigns for fandoms I adore. (Check out my LinkedIn page if you want to see more of my work history).

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What I’ve learned is this: marketing works best when it feels like you. Not forced, not overcomplicated, not rooted in “shoulds.” Just clear, intentional, human.

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Now I use everything I’ve learned from implementing scalable processes to creator-first storytelling to help small businesses and creatives build marketing foundations they can actually maintain. Whether you’re overwhelmed, stuck, or just need someone who gets it, I’m here to help you find clarity, confidence, and a strategy that fits your personality and your goals.

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My approach blends strategy and creativity in a way that feels structured and organized but still fun. The goal is to make marketing feel clear and doable, whether I’m building systems, leading your team, or creating content that makes your audience want to connect.

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If you want a partnership that feels grounded, collaborative, and actually enjoyable, get a closer look at the services I offer and let's chat and see if there is an opportunity for us to work together!